The Albuquerque International Balloon Fiesta countdown is underway as we get closer to the 48th, "Picture Pefect" Balloon Fiesta, October 5-13, 2019!
Media credentials will be provided to qualified media (see below). The credentials package includes a parking pass, admission to the event, access to the media hospitality and work center and media photography towers positioned around Balloon Fiesta. Credentials media also have an opportunity to sign up for rides from Balloon Fiesta Park with our media pilots.
We welcome members of the media from all media platforms including broadcast, print, photography and digital. In order to qualify for media credentials, you must be a member of the working media, meaning the work you produce at the Balloon Fiesta, must be developed to be shared with a larger audience, on a qualifying media platform. We will not provide credentials for the sole purpose of building a portfolio, stock images, "spec” or for sale/resale
Reporters, producers, videographers, photographers applying for media credentials as “traditional media” (broadcast and print), you will need to provide your credentials from the organization or a letter of assignment from a manager of the media assigning the work (i.e. editor, publisher, news director) that can be verified. The material produced will be scheduled for broadcast/print within a year of the 2019 Balloon Fiesta. If it is a longer term project please include additional information as an attachment to your letter of assignment.
Media that has previously applied for credentials you will need to submit the Balloon Fiesta coverage secured as a result of your credential. This will need to be submitted as a PDF as a part of the application process.
Professionals seeking media credentials as “social media”(twitter, Instagram, facebook, snapchat) will need to include public and verified social media accounts for the Balloon Fiesta media team to review. We will review the respective threads for relatable themes, such as travel, events, tourism, etc.
Media credential applications for "Bloggers" (can be written, verbal or visual content) please identify your blog’s website address. The Balloon Fiesta team will review the sites to review recent posts and look for consistency in posting. The sites will need to also have relatable themes to Balloon Fiesta and travel/tourism.
In advance of the 2019 application process starting, questions about the event will be received by our media team via firstname.lastname@example.org
Balloon Fiesta Media Resources
The Media Planner is a condensed version of the Media Guide (available at at media check-in). It will help you plan for your trip, coverage of the event or help to guide you when developing a story. Click here to download the 2018 edition.
This year will mark the 48th time that the Balloon Fiesta has filled Albuquerque’s crystal blue skies. The Balloon Fiesta is still the premier international ballooning event, powered by the perfect October climate and a phenomenon called the "Albuquerque Box," (a combination of weather patterns and geographic landscape, the box allows balloonists to control and even retrace their adventure).
The place to be in October is at Balloon Fiesta Park. The 360 acre Park with 100 acres of grass and booths will be filled with balloons and concessions selling everything from traditional New Mexican food to balloon memorabilia. Each year balloon teams from around the world participate in the event and news coverage originates from more than 50 countries. It has become the most photographed event in the world.
Since the first Balloon Fiesta in 1972, media representing over 50 nations have covered this newsworthy event. With coverage reaching an audience of over 1.7 billion, media outlets covering Balloon Fiesta have included the NBC Today Show, USA Today, The Weather Channel, CNN, The Washington Post, The New York Times and HLN Network.
Creating an interactive experience for readers, news and travel bloggers from around the world have generated viral stories from Balloon Fiesta. Top online media include The Huffington Post, Buzzfeed, Fodors, Rand McNally, Yahoo News and Instagram.
#BalloonFiesta on Social Media
With 1.7 billion impressions generated over the span of nine days, social media broadcasts the experience of Balloon Fiesta across the world. The community of Balloon Fiesta fans on social media brings the visual experience to cyberspace.
The official hashtag of the event is #BalloonFiesta. Connect with us on the following social networks for event updates:
To receive updated information, register for email updates by providing your email address to email@example.com.
Story ideas and event updates can be found on our new media blog.
Of course if you have any questions, you can always feel free to email firstname.lastname@example.org or call (505) 898-8689
Balloon Fiesta Photo Requests
If you represent a media organization that would like to publish an official Balloon Fiesta image, please fill out the form here http://www.balloonfiesta.com/media/media-images.